Carol Morgan, managing partner of mRELEVANCE, LLC, was named the 2016 Woman of the Year at the National Association of Home Builders (NAHB) Professional Women in Building Council (PWB) Awards Luncheon during the International Builders’ Show in Las Vegas.
Woman of the Year is the highest level of recognition presented by the PWB. The award honors PWB members who demonstrate excellence and a commitment to making a difference in their professional life and community.
Morgan served as PWB council chair in 2014, after serving as vice chair in 2013, regional trustee in 2012 and communications chair in 2010 and 2011. As chair, Morgan managed the council’s business and represented the interests of the council members throughout NAHB.
Morgan has been heavily involved with PWB at both the local and national levels; serving as communications chair, Region B Trustee and participating in spring, fall and International Builder’s Show (IBS) board meetings for several years. Morgan was instrumental in the founding of the Atlanta PWB chapter, which is now one of the largest local councils in the nation.
Professional Women in Building members work in all aspects of the building industry—as owners, builders, remodelers, architects, suppliers, marketing experts, designers and in finance and real estate. PWB is a select group of inspiring women who share strategies and solutions to promote, enhance and support professional women in today’s home building industry.
Your Home Builders Association of Greenville is more than thrilled to be starting its own PWB. Please stay tuned as we continue to grow the PWB task force into a full council to hear how you can get involved.
Carol Morgan, managing partner of mRelevance, will be our featured speaker at this year’s Annual Membership Meeting. Carol will explain how and why your website serves as the center of your strategy and how that informs each of your marketing tactics and activities. Get ideas for improving your marketing program with dozens of real-world examples of successful and innovative marketing tactics. This seminar will provide big picture marketing strategy guidance for marketing new homes, remodeling, products, and more.
Our Annual Membership Meeting is the time for everyone to gather and learn, but also to share your input with your Home Builders Association. This year the board has made some changes to the bylaws and we need our members to vote on those changes. To see these proposed changes, click here.
As 2015 comes to a close, it is time to elect your 2016 Board of Directors. The nominations are in and we need you to vote on the proposed board, which can be found here.
Join Carol after the Annual Meeting concludes for a separate information session on Professional Women in Building, including Carol’s experience as the chair of the NAHB Professional Women in Building Committee. The SMC will also be holding a brief discussion before the Annual Meeting begins.
We are also hosting a coat drive for this event. Please bring a new or gently used coat to benefit those in need.
If you are unable to attend the Annual Membership Meeting you may vote via proxy card or directly online, both of which can be found here.
This is your chance to have your voice heard!
Whether you are just starting to figure out social media, or you are looking to improve your current strategy, we have just what you need! Join us for a day of social media seminars, or pick and choose just the sessions you would like to attend. From social media basics and strategy to understanding content and blogging, Carol Morgan and Mitch Levinson, managing partners at mRELEVANCE, LLC, will provide you with the expertise and tools you need to get your business noticed in today’s social media world.
On September 9th there will be three seminar opportunities:
10:00 a.m. – 11:30 a.m.
Social Media Lab
Social Media Lab is a hands-on workshop designed to train professionals on how to effectively use social media to enhance their online reputation, reach existing customers and build relationships with target audiences. This lab covers the “how to basics” of Facebook, Twitter and blogging. Get started with the right sites and strategy with tips and insight.
12:00 p.m. – 1:30 p.m. Luncheon
He Said, She Said.
Get the answers to the most commonly asked questions related to online marketing from two different perspectives in He Said, She Said. Mitch answers questions from the perspective of how to improve your search engine optimization, while Carol focuses on how to create great content that attracts and engages readers on your blog and social media sites.
2:00 p.m. – 3:30 p.m.
10 Tips to Rev Up Your Social Media Program
Learn how these valuable, actionable tips will help accelerate your social media program by taking it to the next level. Whether you just launched a social media program or already have one and are looking for ways to improve it, this fun, interactive session will give you the horsepower you need to kick your program into high gear.
HBA members can pick the sessions they would like to attend for $30 each ($40 for the luncheon seminar), or attend all three for $100.
To register, visit Upstatesc.BBB.org or call 864-242-6905.
About the Presenters
|Mitch Levinson and Carol Morgan
Carol Morgan and Mitch Levinson are partners in mRelevance, LLC, a real estate marketing firm with offices in Chicago and Atlanta.
Carol Morgan focuses on marketing strategy and integrating public relations, social media, content and creative to tell engaging stories for clients that garner measurable traffic. Carol is the author of Social Media 3.0, published by BuildersBooks.com, and creator of the nationally-ranked and award-winning AtlantaRealEstateForum.com, Atlanta’s popular real estate blog. She is the 2014 Chair of the National Association of Home Builders (NAHB) Professional Women in Building Council and a member of NAHB’s Public Affairs committee.
Mitch Levinson is the author of “Internet Marketing: The Key to Increased New Home Sales.” An Internet marketing expert with proficiency in search engine optimization, website development, email marketing, social media and CRM consulting services, Mitch works to make all things digital more
effective for clients. He is chair of the National Association of Home Builders Institute of Residential Marketing and a Director of the National Sales and Marketing Council.