BBB honors Arthur Rutenberg Homes with 2014 Business of Integrity Award

BBB honors Arthur Rutenberg Homes with 2014 Business of Integrity Award

Bruce Pasquarella, APB

The Better Business Bureau® of the Upstate, a private, non-profit organization serving the 10-county Upstate area, awarded American Eagle Builders/Arthur Rutenberg Homes for Marketplace Ethics, 1-10 employees/Local Affiliate/Franchise of Regional/National Co. with the 2014 Business of Integrity Award during a ceremony on Thursday, October 30.

Owner of American Eagle Builders/Arthur Rutenberg Homes, Bruce Pasquarella, APB, was the 2009 President of the Home Builders Association of Greenville.  American Eagle Builders/Arthur Rutenberg Homes is an Approved Professional Builder.

The Business of Integrity Awards recognize outstanding businesses for their commitment to exceptional marketplace standards that benefit their consumers, employees, suppliers, industry peers and the communities in which they do business and serve.

All for-profit businesses in the Upstate were eligible to enter the Business of Integrity Award and could apply in the following categories: marketplace ethics, customer service and community service. BBB honored a total of seven companies in the Upstate with the Business of Integrity Award and awarded six Upstate area high school students with the Student of Integrity scholarships.

”American Eagle Builders/Arthur Rutenberg Homes has demonstrated high ethical standards of behavior towards customers, vendors and employees and has an established history of strong ethics in the workplace,” said Vee Daniel, president/CEO, Better Business Bureau of the Upstate. “By displaying marketing and advertising strategies that reflect a true representation of the product, American Eagle Builders/Arthur Rutenberg Homes has also been recognized by the community and their industry for sound business practices.”

As a local recipient of the 2014 Business of Integrity Award, American Eagle Builders/Arthur Rutenberg Homes is eligible to enter the Council of Better Business Bureau, Inc. ‘s, 2015 National Torch Award.

BBB To Offer Social Media Seminars on September 9th

BBB To Offer Social Media Seminars on September 9th

Whether you are just starting to figure out social media, or you are looking to improve your current strategy, we have just what you need! Join us for a day of social media seminars, or pick and choose just the sessions you would like to attend. From social media basics and strategy to understanding content and blogging, Carol Morgan and Mitch Levinson, managing partners at mRELEVANCE, LLC, will provide you with the expertise and tools you need to get your business noticed in today’s social media world.

On September 9th there will be three seminar opportunities:

10:00 a.m. – 11:30 a.m.
Social Media Lab
Social Media Lab is a hands-on workshop designed to train professionals on how to effectively use social media to enhance their online reputation, reach existing customers and build relationships with target audiences. This lab covers the “how to basics” of Facebook, Twitter and blogging. Get started with the right sites and strategy with tips and insight.

12:00 p.m. – 1:30 p.m. Luncheon
He Said, She Said.
Get the answers to the most commonly asked questions related to online marketing from two different perspectives in He Said, She Said. Mitch answers questions from the perspective of how to improve your search engine optimization, while Carol focuses on how to create great content that attracts and engages readers on your blog and social media sites.

2:00 p.m. – 3:30 p.m.
10 Tips to Rev Up Your Social Media Program
Learn how these valuable, actionable tips will help accelerate your social media program by taking it to the next level. Whether you just launched a social media program or already have one and are looking for ways to improve it, this fun, interactive session will give you the horsepower you need to kick your program into high gear.

HBA members can pick the sessions they would like to attend for $30 each ($40 for the luncheon seminar), or attend all three for $100.

To register, visit Upstatesc.BBB.org or call 864-242-6905.

About the Presenters

Mitch Levinson and Carol Morgan

Carol Morgan and Mitch Levinson are partners in mRelevance, LLC, a real estate marketing firm with offices in Chicago and Atlanta.

Carol Morgan focuses on marketing strategy and integrating public relations, social media, content and creative to tell engaging stories for clients that garner measurable traffic. Carol is the author of Social Media 3.0, published by BuildersBooks.com, and creator of the nationally-ranked and award-winning AtlantaRealEstateForum.com, Atlanta’s popular real estate blog. She is the 2014 Chair of the National Association of Home Builders (NAHB) Professional Women in Building Council and a member of NAHB’s Public Affairs committee.

Mitch Levinson is the author of “Internet Marketing: The Key to Increased New Home Sales.” An Internet marketing expert with proficiency in search engine optimization, website development, email marketing, social media and CRM consulting services, Mitch works to make all things digital more
effective for clients. He is chair of the National Association of Home Builders Institute of Residential Marketing and a Director of the National Sales and Marketing Council.

Addison Homes Earns A+ Rating from Better Business Bureau

Addison Homes Earns A+ Rating from Better Business Bureau

Addison Homes has earned an A+ rating from the Better Business Bureau.

The Greenville-based homebuilder, which has received BBB accreditation since March 2004, follows a strong code of ethics that’s easily in accordance with the Better Business Bureau’s vision to ensure an ethical marketplace founded on mutual trust between companies and consumers.

“We at Addison Homes are diligent in our efforts to build not only high-performance homes but also ethical relationships with each and every client, vendor and trade partner,” says Todd Usher, president of Addison Homes. “Our company is committed to following the Golden Rule, and the BBB’s A+ ranking confirms our business philosophy.”

BBB’s standards for accreditation require a company to build trust, advertise honestly, tell the truth, be transparent, honor promises, be responsive, safeguard privacy and embody integrity—all of which are standard operational procedures at Addison Homes.

“We are proud of our positive track record,” Usher says.

Todd Usher, President of Addison Homes, is Past President and 2009 Builder of the Year of the Home Builders Association of Greenville.  Addison Homes builds all of its homes to rigorous ENERGY STAR® and EarthCraft House™ standards. As a leader in sustainable, high-performance building, Addison Homes has received numerous awards and recognition including the 2011 Green Building Advocate of the Year Award from the National Association of Home Builders; 2011 Certified Graduate Builder of the Year Award from NAHB; 2010 Safety Award for Excellence from NAHB/Builders Mutual Insurance Company; 2010 Finalist, America’s Best Builder Award from BUILDER magazine; 2008 Individual Environmental Stewardship Award from the Upstate Chapter of the US Green Building Council; Upstate Forever’s 2008 Sustainable Communities Champion; and 2007 EarthCraft House™ Regional Builder of the Year Award.

For more information, visit www.addison-homes.com.

BBB Honors Gabriel Builders with Business of Integrity Award

Gabriel Builders, Inc., has been awarded the 2010 Business of Integrity Award for Customer Service by the Better Business Bureau of the Upstate South Carolina.

Gabriel Builders was honored for demonstrating high ethical standards of behavior towards customers, vendors and employees, along with having a history of strong ethics in the workplace. By displaying marketing and advertising strategies that reflect a true representation of the product, Gabriel Builders, Inc., has also been recognized by the community and their industry for sound business practices.