According to McGraw-Hill Construction, since 2005 the green share of new single-family residential construction has grown dramatically–increasing from 2 percent in 2005 to 17 percent in 2011, or $17 billion in market opportunity.
McGraw-Hill Construction projects that the green market share will continue to rise to 29 percent to 38 percent in 2016, or $87 billion to $114 billion in market opportunity.
According to the same study, remodelers are reporting higher adoption of green building compared to home builders. In the next five years half of home builders expect 60 percent or more of their projects to be green, and one third expect 90 percent of their projects to be green.
By contrast, the number of remodelers reporting 60 percent or more of their projects will be green by 2016 has doubled, and the number reporting more than 90 percent of their projects will be green has tripled.